Unlock the secrets of sustainable Caribbean
tourism inSun Lust to Sun Plus: Niche Tourism in the Caribbean, a comprehensive
overview of niche tourism development strategies that are restructuring the
paradisiacal destinations of the Caribbean. Discover how the small island
developing states (SIDS) of the Caribbean are redefining their approach to
tourism, moving from traditional mass tourism, the “Sun Lust” of the past, to a
more sustainable and diverse model, the “Sun Plus” of the present and future.
Through an exploration of existing and
potential tourism niches in the region, Accola Lewis-Cameron and Leslie-Ann
Jordan-Miller lead an impressive group of scholars who, through case studies
and analyses of various niche tourism products, highlight the unique
opportunities and challenges facing SIDS in the Caribbean and provide
recommendations for creating a more resilient and sustainable industry.
While each chapter in this edited volume offers
a unique perspective, they collectively provide a complete understanding of
niche tourism’s role in bolstering and sustaining a vibrant and dynamic Caribbean
tourism offer. Explore the concept of music tourism in Trinidad and the role of
slow food in culinary tourism in the Caribbean. Dive into the challenges and
opportunities of cruise tourism in Cozumel and the promise of medical tourism
in the Cayman Islands. Uncover the potential of sustainable ecotourism in
Dominica as a post-COVID-19 recovery strategy, and uncover the potential of
educational tourism in Grenada as a socio-economic force.
The final chapters conclude with a clarion
call for further tourism diversification away from the Caribbean’s traditional 3S product offering (sun,
sea and sand) and for the introduction of a scorecard
approach to ensure that the future of tourism in these tropical paradises is
robust and sustainable. From a reading of this collection, academics, students and
practitioners will gain invaluable insights and best practices that bridge the
gap between tourism management theory and its application.
List of Tables
Acolla Lewis-Cameron is dean and a senior lecturer in tourism at
the University of the West Indies, St Augustine. She holds a PhD in tourism
education from Brunel University, UK.
She is the co-author of Contemporary
Caribbean Tourism: Concepts and Cases.
Jordan is a senior lecturer in hospitality and tourism at the University of the West
Indies, St Augustine. She holds a
PhD in tourism policy, planning and developmentfrom the University of
Otago, New Zealand. She is the co-author of Managing Crises in Tourism: Resilience Strategies from
Caribbean Realities from Past to Present
Small island developing states (SIDS) have long
attracted the attention and fascination of scholars and researchers from a wide
range of disciplines such as geography, biology, history, politics, ecology,anthropologyandeconomics.Formanyresearchers,islands function as small-scale spatial laboratories where
theories can be testedandprocessesobservedinthesettingofasemi-closedsystem (Alexander1980;King1993;Baum1997).SIDSvarydramaticallyin their physical size and their total land area; in their
location, either in favourable and hospitable situations or in truly
challenging ones where they cope with natural hardships such as hurricanes and
and in their prospects for self-reliant economic development (Wood 1967; King
1993; Bartmann 2001). They also differ in the nature of their political
cultures, in their particular historical experiences, in their vulnerability to
external intervention and in their ecological fragility (Bartmann 2001; Payne
and Sutton 2001). As a result of suchdiversity,manyscholarshavebecomefascinatedbySIDSand their commonalties and differences.